Everything a food entrepreneur needs to price, plan and grow.
Roux helps cottage bakers, CPG makers and early-stage food businesses cost their recipes, set prices that cover every expense, and plan for markets, pop-ups and orders. Built by a baker, with every number explained in plain language.
Start your 3-day free trial today. No credit card required.
Everything a food entrepreneur needs to price, plan and grow.
Roux helps cottage bakers, CPG makers and early-stage food businesses cost their recipes, set prices that cover every expense, and plan for markets, pop-ups and orders. Built by a baker, with every number explained in plain language.
Start your 3-day free trial today. No credit card required.
Every sustainable food business starts with knowing your numbers
FEATURES
Introducing Roux
Tools working together to give food entrepreneurs visibility into their business, from the first ingredient to the final price tag.
Recipe Costing
A guided, step-by-step way to find your true cost per item, from ingredients through labor and packaging. Snap a photo or paste in a recipe, and Roux pulls out the ingredients for you.
Operating Costs
Track monthly expenses like kitchen fees, utilities and equipment, and see how they affect your pricing.
Test Kitchen
Try the “what ifs” before you commit. Scale batches, model discounts and bundles, and plan your next market or pop-up with your break-even point and profit up front.
Know Your Dough
A built-in glossary that explains terms like break-even, COGS and food cost percentage in plain language, right where you need them.
Pantry
Save your ingredient prices once and use them in any recipe. Roux matches ingredients as you go, and shows when each price was last updated.
Recipe Library
All your costed recipes in one place. Open them in the calculator, view or print a summary, or pick up where you left off.
The Table
A community space for food makers to save money and grow together. Split bulk orders, share extras, sell equipment, and find help for your next pop-up.